We’re a creative agency bringing together creative direction, event production, fashion show expertise, casting, choreography and content to create bold live experiences for brands, retailers and destinations.

From fashion shows and catwalk production to retail events, brand activations and content campaigns, we combine original thinking with seamless delivery to create work that looks exceptional, engages audiences and gets people talking. Based in Manchester and working across London and the UK, Red Ice has delivered fashion, retail and branded experiences for names including Nike, Puma, Under Armour, New Look, McArthurGlen, Umbro, American Apparel and Regatta.

Fashion Event Services Tailored to Your Brand

Creative Direction for Catwalk Productions

Fashion Show and catwalk event experts - 12+ years of expertise. Top brands, seamless productions. Casting, choreography, content—we've got you covered. Elevate your brand with a stunning catwalk.

FASHION SHOW AND CATWALK PRODUCTION

Captivating visuals, impactful storytelling. We craft stunning commercials and advertising content that elevate your brand. From concept to completion, our team of experts delivers exceptional results.

Commercials and Shoots

Red Ice creates elevated fashion-led retail experiences designed to connect audiences, retailers and social culture within modern retail destinations. Blending fashion production, live entertainment, content creation and experiential marketing, our activations are designed to generate engagement both in-person and online.

Retail events

Retail Activations and events

We provide captivating shoots that showcase your products and brand in the best possible light. From concept to completion, we handle every aspect of your shoot, ensuring a seamless and professional experience.

Live Events and Show Production

Need electrifying dancers and captivating choreography? We provide top-tier talent for live events, fashion shows, TV commercials, and content across the UK and Europe. Elevate your event with our dynamic performances and innovative choreography!

DANCERS / CHOREOHRPAHY / MOVEMENT

Captivating Content That Connects. Telling Your Story. Engaging your audience. We craft compelling content that resonates with your target audience and drives results. From engaging social media posts to informative blog articles and captivating video scripts, we bring your brand story to life across all platforms.

CONTENT CREATION

Events, Commercials, Retail and Fashion

Full-Service Fashion Event Management

A Note From Our Director

At Red Ice, creativity is at the heart of everything we do.

We specialise in creative production, fashion shows, retail events, brand experiences, casting and content, bringing bold ideas to life with style, precision and impact.

As Director, I’m proud to lead a team that challenges the expected and cares about every detail, from the first idea to the final moment.

With more than 150 live shows behind us, we know how to create experiences that look incredible, generate content and get people talking.

If what you see sparks an idea, we’d love to bring it to life.

Victoria
Director, Red Ice

What did they say...

Your creativiety, work rate, cosideration of budgets and the people you choose to work with are simply world class - The Black Arts Co-op Pioneer Awards 2021

Uniting bold creative vision with the bespoke requirements of the clients, Red Ice seamlessly delivery original, exciting and cost-effective fashion shows with military precision - UMBRO

The client was extremely happy. Your attitude has been fantastic, nothing has been too much trouble, and we really appreciate the extra time you gave to the project attending meetings - PUMA GO Live

Amazing event – the dancers and choreography were fantastic, and the catwalk show was so professional - Under Armour